Hi, I am Seema Sutradhar, CEO & co-Founder of SEEM. While solving the challenges in banking compliance space & leading strategic change, I am a generalist - a strategic problem solver, a process expert and a culture sense-maker. Having honed my craft on the job through various roles with corporates for 18 years, I founded the RegTech & transformation management startup SEEM - Sustainability thru Engagement, Empowerment & Mobilisation that solves the challenges for global systemically important banks in complying with regulations and also designs organisational transformation. The product Compliance by Design enables quantification of compliance risk and credit risk using Machine Learning models that can be rolled up to various views across the bank. It will empower good credit and bring transparency in business client behaviour, thus solving the challenges in Credit Risk Management and Anti Money Laundering. It breaks down silos and makes data available for decision making across the bank. Its CRM+BPM capabilities embed compliance into business activities, The application further extends into regulatory reporting, control monitoring & testing, change management, advisory and policy management.
With my deeper understanding of organisational culture and resistance to change, I developed a methodology “Change thru Movement, not a Mandate” that underpins an organisation having a purpose beyond just making a profit. It leads to innovation, digital transformation & culture change enabling the organisation to deliver towards their purpose. Metrics generated while following this methodology will be a strong contributor towards in measuring a company's performance against ESG goals and determine its creditworthiness.
Previously, I had worked with large organisations in the area of projects, processes and audits for over 18 years. Key organisations I had worked with include Deutsche Bank, SITA Aero, SGX, ING Bank, ATOS, National Stock Exchange, Tech Mahindra and Tata Consultancy Services
What led me to found SEEM?
It was my observation from my role as an internal process consultant with large IT systems integrators that people resisted processes. Although when explained to them the risk, they were happy to come up with a solution on their own that met the intent. I realised they knew best how to solve a problem. They disliked being told how to solve it. It was common sense, and the same is true with kids. This was the core to my discovery of “change through movement, not a mandate”.
Later I faced a different kind of issue. It was about difficulty aligning with certain objectives. It was not about the quality of deliverables but somewhere a disjoint on intent. This made me think harder - how could we be in alignment more happily? A situation where everyone gives their best, feels motivated and willing to go an extra mile. I discovered that it happens in moments where people are doing things for others. A service that has an impact on others and where they are truly engaged in it. I realised this was the bigger purpose, beyond making a profit and has some impact on real people. Such a purpose unites people and there is no disjoint intent and people participate enthusiastically, wholeheartedly.
Finally having worked in software application development and working at the forefront with users, I had experience in solving problems through computer applications. I had observed how computers could bring transparency, simplicity, thoughtful control and of course efficiency. There is enormous power in computing that can be harnessed to our benefit. This desire to use computing powers to solve bigger problems convinced me to include integration, automation & AI as part of my application ideation.
These three key experiences led me to found SEEM - Sustainability through Engagement, Empowerment & Mobilisation It embeds #organisationalpurpose #entrepreneurialculture #digitaltransformation #sustainability
Engagement through the organisation’s purpose.
Empowerment through conditions & design thinking.
Mobilisation catalysed through stories.
Finally, our mission is to create an ecosystem that nurtures businesses to thrive, grow and become sustainable for the future.
SEEM - Sustainability thru Engagement, Empowerment & Mobilisation